Static IP
Streamline business connectivity with a Static IP
Secure, Remote Access and Complete Network Control
Static IP addresses are important for many businesses because they provide more consistent connections you can depend on. Not everyone needs a static IP—for example, grandparents who only use the internet for Facebook are not going to need one. But for more serious organizations that want to take advantage of company websites, email hosting, and remote access, a static IP can be invaluable.
At WOW! Business, we provide businesses with the best in business internet services—including static IP services. If you want to take full advantage of having an IP address that is consistent and reliable, please get in touch with our team today. We can answer all of your questions and get you set up quickly and easily.
What is a Static IP Address?
What is a Static IP Address?
For a device to consistently receive information over the internet, it needs an IP address. This is a lot like a home or business address. You maintain a location with a designation, like street, city, and zip code, and mail and delivery services know how to locate you to deliver mail. It’s not visible to users (without knowing where to look), but the IP address does the same for your computer. It gives a designated location so other computers know where to send information.
It is an address that is assigned by your Internet Service Provider (ISP) that remains the same no matter how often you reboot your router or computer. These addresses are common for users who host websites and provide database services. Larger organizations tend to use this type of address by default, but smaller organizations also take advantage of consistent IP addresses for a variety of reasons.
Most internet users have dynamic IP addresses, which are different from static ones. With internet addresses, dynamic indicates one that changes regularly. A dynamic IP address is assigned to your computer by your ISP and often changes when you reboot the machine using the DHCP protocol. The ISP may also change your IP address for other reasons even if you never reboot it. Since you are not paying for a static address, there is no way to guarantee that your IP address will remain the same over time.
Why Choose Static IP?
There are several reasons why organizations choose static over dynamic IPs. When you opt for a static address, you gain better network security and more control over how devices connect through your network. It offers business continuity and gives the users of your network the confidence of knowing your services will be consistently available. It also sets you up with a specific geolocation.
For any organization that hosts servers, a static address is the obvious choice. Users of your server need consistent access and a static address is the best way to provide that access. If your business assigns employees email addresses or other services that they must use to do their jobs, static is also the right choice.
When it comes to geolocation, you are not limited to the actual location of your business. If you want to provide location-specific services in other areas of the world for strategic reasons, a static address is ideal. You can set the address to anywhere in the world to take full advantage of certain locations for your operations.
Some of the reasons we encourage clients to consider static instead of dynamic IPs include:
Secure Remote Access
If you want to offer remote access to customers, employees, or both, static is the right choice. It ensures that your employees and customers can connect with your services consistently without the excessive security risks that come from using a dynamic IP address.
Support for Your Equipment
The highest quality equipment in the world still needs the right kind of internet connection to perform at its best. If you offer servers, web-based cameras, or other services to customers or employees it’s worthwhile to take advantage of static instead of dynamic IP options. Static also offers benefits if you are hosting VoIP services.
Protection for Sensitive Information
If you have sensitive information that you want to keep private, separating it from external access is vitally important. A dynamic IP has certain vulnerabilities that you can eliminate with a static one instead. That keeps your information and your customer's information more secure from prying eyes.
Invest in Your Operations
While it’s true that choosing a static IP incurs additional costs, for most businesses that is money well spent. The improvements in performance, reliability, and security are often well worth the slight increase in operational costs. The cost is an investment in the future of your business, one that can reap significant rewards over time.
The WOW! difference: Top quality, attention to detail, and service you can count on
Get started with business internet today with WOW! Business. If you have questions about a static IP address, please get in touch with our team and we will be happy to assist you.
Find an internet plan in your area or call now 1.855.400.4969